E*Thirteen's revolutionary new Sidekick hub removes pedal feedback for a smoother, quieter ride. 

• No pedal kickback for unhindered suspension performance
• Adjustable deadband to suit your preference for engagement vs feedback
• Excellent rolling resistance for increased speed whilst off the brakes
• Near-silent operation and reduced chain slap makes for a quiet ride

These hubs are almost silent. We rate them a 1 out of 10 for loudness.

This is the hub of choice for the aspiring racer looking to get the most out of their bike whilst riding on the edge. 

Whilst we have no reports yet on durability, we note they have been tested on the WC circuit under the highest performing athletes on the globe. 

Front Sidekick hubs are not yet available in Australia, and are unreasonably expensive. For 15mm front axles, we pair Sidekick with a Yama hub in silver or black, and for 20mm axles we pair with a DT Swiss 350. 

You can read more at the manufacturer's website: https://www.ethirteen.com/products/sidekick-hubs?variant=51634011472242

Weights
148x12mm Boost, XD 450g
157x12mm Superboost, XD 461g
157x12mm, 7 spd 9-24t DM Cassette 629g

We Are One carbon rims are hand-made in Kamloops, Canada. Founded by Canadian DH Champion Dustin Adams, gravity is in their blood.

Unlike most of their competitors, We Are One makes their own rims in-house. Not only does this make them great value, with one less middleman, the feedback loop between customer and production is much tighter. This means that learnings made from customers and athletes results in meaningful improvements much more quickly. 

We Are One rims are famous for their vertical compliance, whilst keeping their lateral stiffness for a fantastic feeling slinging out of corners.

The Revolution series is their classic, round-shaped rim. Tough, beautiful, and a reasonable weight to keep your ride zippy and energetic. 

Alpina Raggi Spokes and Nipples

The highest quality spoke and nipples, made in Italy since 1926.

Alpina is famous for its automation, which ensures consistency and quality whilst manufacturing wheel components. Alpina Nyloc nipples are particularly innovative, with a high 12Nm of locking force consistent throughout the lifetime of the nipple, no matter how many times they are adjusted. All Alpina spokes are guaranteed to be made from the highest quality European wire, unlike some of its closest competitors.

The Alpina Lite spoke is a double butted round spoke directly equivalent to the DT Swiss Competition.

The Alpina Ultralite Aero spoke is a bladed spoke directly equivalent to a DT Swiss AeroLite. Swapping to the Ultralite Aero spoke saves approximately 100g on your wheelset.